Case Study

Quizzes

Since surveys and polls can be often become stale with consumers the SplashDot R&D Lab created Quizzes.

Quizzes are carefully researched and crafted self-discovery research questions that are very entertaining to complete. At the end of the quiz, the participant is provided with an overall description of certain aspects of their personality (i.e. their travel profile).

All data entered becomes part of a member’s (if membership based) profile so that each member can be better targeted with future offers related to their profile.