Splashdot helps WCLC reimagine the Sports Select digital experience for their retail offer.


VANCOUVER, BC, May 17, 2021 – Splashdot is excited to announce their collaboration with Western Canada Lottery Corporation (WCLC) to reimagine the corporation’s Sport Select digital experience for their retail offer. Currently in the final stages of development, the new website will provide a more intuitive user interface and powerful CMS tools that will enable mobile users to view the latest games and odds, make selections and build electronic slips anytime, anywhere.

“We are thrilled to partner with WCLC and update their Sport Select website,” said Patrick Watson, President & CEO of Splashdot. “It’s more important than ever for lottery jurisdictions like WCLC to offer highly engaging, convenient and rewarding lottery experiences that enable mobile users to connect with the retail games they play. Given Splashdot’s successful 15-year relationship with WCLC and our core focus on developing secure and bespoke digital experiences, I’m confident we will deliver on all the project’s requirements.”

WCLC’s Sport Select revamp will provide players with more options in placing wagers at retail and a wider range of sporting events to choose from. Splashdot’s expertise will be crucial in developing a website that provides up-to-date event information and a great user experience. Splashdot has also been tasked to develop a mobile-enabled ticket builder that allows players to make game selections from their phones. This ticket builder will allow users to generate a unique QR code on their mobile device based on the games they select. This mobile QR code can then be scanned at a retail lottery terminal to produce a physical ticket.

“We are very familiar with all the assets Splashdot brings to the table,” said Adam Cortiula, Marketing Director of Sports with WCLC. “A highly collaborative process, creative problem-solving, optimism, deep experience in Canadian lottery, plus their powerful nCentive platform that combines exceptional security with CMS flexibility. The synergies between our two organizations have, once again, been incredibly productive in developing a future-ready sports lottery digital solution.”

The new WCLC Sport Select platform is currently on track to launch in the fall of 2021.

About Splashdot:
Splashdot is Canada’s leading provider of digital contests, customer engagement and loyalty environments for the lottery and gaming industry. The company’s secure nCentive platform is used almost unilaterally in Canada to host digital engagement solutions for every Canadian lottery jurisdiction – Atlantic Lottery Corporation (ALC, British Columbia Lottery Corporation (BCLC), Ontario Lottery and Gaming (OLG) and Western Canada Lottery Corporation (WCLC).

About Western Canada Lottery Corporation:
Western Canada Lottery Corporation (WCLC) is a non-profit organization authorized to manage, conduct and operate lottery and gaming-related activities as agent for its Members, the governments of Alberta, Saskatchewan and Manitoba. The Yukon Territory, Northwest Territories and Nunavut participate as associate members. WCLC works in conjunction with the provincial and territorial organizations: Alberta Gaming, Liquor & Cannabis, Sask Lotteries, Manitoba Liquor & Lotteries, Lotteries Yukon, and NWT & Nunavut Lotteries. National games marketed by WCLC with Interprovincial Lottery Corporation (ILC) include DAILY GRAND, LOTTO MAX and LOTTO 6/49. In addition, WCLC offers regional games as authorized by its Members including: WESTERN 649, WESTERN MAX, EXTRA, POKER LOTTO, PICK 2, PICK 3, PICK 4, SPORT SELECT, KENO, and a variety of SCRATCH 'N WIN games.

For further information:
Scott McWilliam
VP Business Development, Splashdot

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